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MATTYFORD

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The @NewYorkFestival Trophy
May 8, 2014
Mat Ford
The @NewYorkFestival Trophy
Mat Ford
May 8, 2014

The @NewYorkFestival Trophy

Mat Ford
May 8, 2014

I absolutely love these @NewYorkFestival trophies from agency Sagmeister & Walsh. The design reflects the uniqueness of the iconic New York skyline, but more impressively each trophy has a built in projector that plays the winning case study when you pick it up.

Great use of the object to create an additional utility for its users. 

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