When I was a kid, JCVD was the man. I remember Bloodsport was the greatest film ever made, and the fact that Van Damn could do the splits between two chairs had to be the greatest martial arts achievement on celluloid.
JCVD still holds a lot of nostalgia for me, which is why I love this new Epic Split stunt from Volvo. Great work in turning a fairly boring vehicle feature (the Volvo Dynamic Steering) into something amazing.
Bonus: You know you are on to a winner when your ad gets remixed. Embattled crack smoking Toronto Major Rob Ford gets his own Epic Split moment.