Weekly Roundup: 22 Feb 2015

The world keeps moving faster and faster. It’s increasingly hard to filter out the most important 'signals from the noise' with the time we have available. Below is a summary of the most interesting and relevant topics that have passed through my signal filter over the past week.


Do you know what a Product Manager is, and how they operate in a technology business? Product Management sits at the intersection of engineering, marketing, research and project management, with the goal of creating great, habitual products that people love to use. 

The team at Intercom have created a fantastic e-Book that dives deep into this role, showcasing their development frameworks, and adding in a bunch of learnings and ideas to apply to your own product or platform. Even if you are not currently a product person or in a startup or tech business, this is a great read on explaining how technology is re-inventing the way we create things.


Right now we have a pretty clear definition of what strategy is - but one of the biggest hurdles still remains translating a strategy into results through execution. Donald Sull, Rebecca Homkes and Charles Sull outline some of the biggest myths about executing strategy, and how to solve this problem by fostering coordination across units and building the agility to adapt to changing conditions.


Tech can get pretty messy, especially if you want to see how current technologies have evolved over time. Quartz have created a great interactive map of the most influential products in the fields of electronics and communications, and how they have intersected and adapted over time.


With the Apple Watch launch on the horizon, press coverage is about to hit a frenzied pace as pundits race to make predictions around this potentially revolutionary product.

Firstly, if you want to understand how the watch will work, the best place to start might be with the people making the apps. Fast Company interview some of the developers and showcase some of the more interesting features.

Next, with the launch of any new platform, the race is on to create the first killer app. Andrew Chen explains this concept through the lens of 'The Law of Shitty Clickthroughs' - that the aggregate performance of any channel goes down over time due to increased competition, spam and customer fatigue. First movers to shiny new channels often get big advantages.

The New Yorker have written a very detailed piece on Jonathan Ive, and how he has led the development of Apple's intuitive and beautiful product design. Some great insights into the decisions around the Apple Watch, and what other innovations may be on the horizon. 

Lastly, Apple have in some ways proven that Clayton Christiensen's theory of low-end disruption may be flawed. A key to this has been the focus on making products that are modular, competing in huge markets, and creating an entirely new class of services that mix integration and modularization. With the watch on the horizon, this article explains the entire Apple ecosystem in detail, and just how big this thing can get.


The narrative around being data focused versus design focused tends to pit these views as two black or white extremes. The reality is, there is a lot of grey in the middle. Mike Greenfield has a great article 'Design vs Darwinism. Data vs Darkness' that explores this topic, with a great framework for thinking about being data and design led.


Sometimes you have to go down before you go back up. The Impact Trap, and how to avoid it so you can unleash your full potential.


Some fun to finish. Saturday Night Live had their 40th Anniversary Special. By far the best sketch over the years was Celebrity Jeopardy - the cast get back together to give it one last spin. 

Notes from the Field #4: Team B's

When I was reading Fast Company's Most Innovative Companies of 2015 list, one item that really stuck out was one of the ways HBO have been able to adapt to the shifting and disruptive media landscape. A big driver of this has been CEO Richard Plepler, and a technique he uses called Team B's to foster innovation.

Team B has its roots in the spy world, first being developed by the CIA as a method to aid in analysis. The premise was simple - create a separate team of outsiders to put eyes on the same data sets that analysts in the intelligence community were looking at, and challenge the conventional wisdom and mental models with an open mind.

While the original Team B is shrouded in controversy (it is credited as kickstarting the massive arms build up with the Soviet Union) I can definitely see the wisdom in its application. 

While we like to think that humans are rational beings, the truth is we are very irrational creatures. We are easily swayed by cognitive bias, and can often fall under the spell of false inferences about other people or situations that are drawn in an illogical fashion.

This brings us to "the Devil's Advocate", a term that was originally coined from a practice in the Catholic church during the process of cannonization. A canon lawyer was appointed to take the position of the devil, arguing against the candidate irrespective of their beliefs, poking holes in the evidence and being skeptical. The church understood that this was a very simple technique to break the spell of bias.

Organizations today can never rest on their laurels - indeed the biggest dangers occur when leaders fall under the spell of a single mental model, and only look inwards instead of confronting the realities of their environment. By engaging a separate 'Team B' to question strategy, an organization runs a good chance of ensuring they don't miss opportunities and get disrupted.

For a wider list of the different types of Cognitive Bias, check out my deep dive on the book Sway: The Irresistible Pull of Irrational Behavior, including Loss Aversion and the Power of Commitment, Value Attribution and Diagnosis Bias, and Procedural Justice, Monetary Motivation & Group Conformity.

Notes from the Field #3: Marketing Lessons from the Martial Arts

When I was a kid, I was always obsessed with everything Martial Arts. I grew up in awe of Bruce Lee as he broke walls with his hands, and rolled around in stitches as Jackie Chan broke his hands on walls. Buster Keaton eat your heart out.

Jean-Claude Van Damme would fight in bloody kumite tournaments and then make you wince doing the splits. Even a much thinner Steven Seagal showed us that you could be a master of Eastern fighting skill and still be a wise guy (and get in some of the most ridiculous one liners in action movie history).

I have always practiced some form of Martial Arts in the background over the years, be it Karate, Aikido, Krav Maga or Jujitsu. While there are important physical aspects to the fight game that are fairly evident, some of the most powerful effects are in the mental and strategic lessons that they teach.

Martial Strategy is an interesting thing. Grit, fortitude, and toughness all go hand in hand with the application of the skills, but they also teach a softer side - breathing, meditation and stress reduction. Things get really interesting in the philosophy of some of the most famous martial practitioners - men who have 'swum the deep waters' and made fighting their living. 

In Mastering Jujitsu, Renzo Gracie, one of the sports most mythical fighters, outlines an underlying framework for modern day martial arts that has important lessons outside of the mat.

From the book:

"Too often, martial artists obsess over the accumulation of techniques without ever attaining an overall strategy to guide how those techniques are applied in the course of a fight... What fighters need is a background strategy that they can follow over the course of the fight. Technique is used merely to realize that strategy...The importance of an overall strategy cannot be overstated. A lack of a clear and flexible fight strategy will quickly become apparent in any fight that goes beyond a minute's duration. When a fighter lacks an overall fight strategy, he inevitably proceeds in the manner of a blind man, stumbling from one moment to the next, trying desperately to make sense of the actions unfolding in front of him... Lack of strategy always leads to inaction, confusion and a sense of hopelessness when things go wrong. This is fatal in a real fight."

Now let's re-interpret that same statement through the lens of marketing (note, you can also apply this to other roles within the organization such as Founder or CEO). With a few tweaks, the philosophy will sound something like this:

Too often, marketers obsess over the accumulation of tactics without ever attaining an overall strategy to guide how those tactics are applied in the course of execution... What marketers need is a background strategy that they can follow over the course of execution. Tactics are used merely to realize that strategy... The importance of an overall strategy cannot be overstated. A lack of a clear and flexible strategy will quickly become apparent in any activity that goes beyond a short time period. When a marketer lacks an overall strategy, they inevitably proceed in the manner of a blind man, stumbling from one moment to the next, trying desperately to make sense of the actions unfolding in front of them... Lack of strategy always leads to inaction, confusion and a sense of hopelessness when things go wrong. This is fatal for an organization.

Take a look at your marketing or operations. Do you have a clearly defined and flexible evolving strategy to guide your actions, or are you merely stumbling along from one messy tactic to the next? Have a good think, because like a real fight, results could be fatal.

Weekly Roundup: 15 Feb 2015

The world keeps moving faster and faster. It’s increasingly hard to filter out the most important 'signals from the noise' with the time we have available. Below is a summary of the most interesting and relevant topics that have passed through my signal filter over the past week.


Fast Company have released their 'World's 50 Most Innovative Companies 2015' list. I highly recommend reading each of the case studies featured, it provides an amazing insight into business model innovation, and the ways new and established businesses are disrupting themselves to create new value. 

Warby Parker take the top spot for their efforts building the first made-on-the-internet brand. I really love this quote from founder Neil Blumenthal on why the company has been so successful - "If we sum it up in one word, it's deliberate". 

Check out the list for some serious inspiration.


Jon Stewart made the sad announcement that he would be giving up the Daily Show chair after 17 years of bringing a little bit of sanity to the news. Fast Company pay tribute by outlining some of the key lessons from his career - especially why it's alright to be a late bloomer.


There is a huge amount of evidence that using perception-based data for HR decision making is fundamentally flawed. If you are doing end of year reviews, 360's or nine-box grids, it might be time to rethink your processes in case you are doing more harm than good. 


Speaking of HR and promotions, one mental model to get your head around is the Peter Principle, or The Law of Crappy People. Hierarchies can produce some dangerous, systemic problems, so use this advice to rethink the way you level people up.


"Plan vs Build. Where do you stand?" Planning is an important part of running a business, but the reality is you can't truly learn by planning alone. An interesting debate on when you should ditch the plans in favour of shipping.


Netflix are showing just how competitive the entertainment industry is becoming. They are raising $1 billion in debt to fund and acquire new content in order to compete with big guns like HBO. A big growing problem - content deals are becoming increasingly costly and complex.


Have you ever wondered how a Freemium app can afford to hire Kate Upton to appear in their ads, and then pretty much put them everywhere on television? Maybe because, as of writing this article they are making over $1.5 million A DAY from in app purchases. The awe inspiring power of app entertainment.


Sneakerheads are a case study in super loyal fans who are not afraid to spend a serious amount of money on products. Adidas are trying to tackle the problems associated with the release of limited edition, high value shoes with a new app called Confirmed. Forget long lines and no guarantees - the app will alert you when a shoe drops in your area, allowing you to reserve a pair in your size.


If you have ever worked in advertising, you will laugh at this. And then cry. And then laugh again. Who said it - Kanye West or your Creative Director?


A bit of fun to finish up. If you were a child of the 80's, you probably remember all of the (looking back) terrible ads aimed at kids in the 90's. This homage to the ads of this era provides a bit of nostalgia - with a very big twist.

I present 'Every 90's Commercial Ever'.

Weekly Roundup: 8 Feb 2015

The world keeps moving faster and faster. It’s increasingly hard to filter out the most important 'signals from the noise' with the time we have available. Below is a summary of the most interesting and relevant topics that have passed through my signal filter over the past week.


One of the most interesting debates right now is if in fact the traditional web as we know it is dying. With the rise of smartphones, mobile apps are becoming incredibly ubiquitous, and walled gardens are only getting bigger and bigger. The dynamic between visiting a website in a browser, and turning to apps for tasks is changing.

In this first article, Chris Anderson and Michael Wolff provide two concurrent Us vs Them insights into how apps are taking over the traditional website. 

Native App or Web App? This comparison checklist provides insight into the positives and negatives of both formats.

"If in five years I’m just watching NFL-endorsed ESPN clips through a syndication deal with a messaging app, and Vice is just an age-skewed Viacom with better audience data, and I’m looking up the same trivia on Genius instead of Wikipedia, and “publications” are just content agencies that solve temporary optimization issues for much larger platforms, what will have been point of the last twenty years of creating things for the web?"

The Awl explores the app debate through the lens of media companies.


Want to work at Tesla? A good place to start is to have worked at Apple. Why Elon Musk is so focused on stealing the Apple mojo, and why its cars are trying to be more "iPhone than a Ford".

Speaking of Tesla, anyone who bought a Model S just woke up to a faster car thanks to an over-the-air firmware update, similar to what happens to your phone. If you are not building evolving platforms, you might be left behind in the dust, literally.


This could be one of the most important articles for business owners to read right now. 'Why do managers hate agile?' provides one of the best explanations of what this new way of operating translates to, and why if you are not seriously considering adopting its practices, you might not be long for this world.


A great example of agile, out of the box thinking combined with the power of platforms over traditional products can be seen in new startups tackling the problems of poverty in Africa. Watching new approaches to the financial industry are a good case study on rethinking entrenched industries.


Traditional Quick Service Restaurants (QSR's) like McDonalds are under serious threat from the most unlikely of places - Fast-Casual restaurants like Shake Shack and Chipotle. With Shake Shack pulling an IPO of $1.6 billion, having a strong purpose, superior product and leveraging technology are seriously powerful keys to competitive advantage. 


Want to add a new decision making strategy to your mental model toolkit? Try using the Power of Noticing.


Scientists have discovered ants handle complex adaptive systems in a very interesting way - by using an organic algorithm to help forage for food that operates almost exactly like the Internets TCP/IP protocol. 


Lastly, check out this poem from Jason O. Gilbert that is a perfect insight into the A to Z of Internet culture right now. For all of your JK and XD enjoyment.

Notes from the Field #2: A Sport is a Sport is an eSport?

I used to get into a rather heated argument with a friend of mine named Christophe. You see, a few years back I had just started to get into poker. I mean really into it - I was watching professionals play it on television, and boring my friends by trying to convince them it was the best thing since sliced bread.

What really rubbed Christophe the wrong way was the fact I was calling it a sport. In his mind, in order for poker to meet that criteria it required an additional physicality. You needed to be exerting yourself and not just sitting in a chair. For this reason, poker to him was just a game.

I would always try and come back with counter-arguments. Sure, things like chess and poker were in essence games, but they had a different sort of physicality that allowed them to obtain sporting status. Both require huge amounts of mental energy, and they require a ton of stamina and patience during tournaments that often last days at a time (I hate to think what would have happened if I had shown him Chess Boxing). 

Is darts a sport? What about snooker? How about pistol shooting - that's even in the Olympics.

My biggest counter always remained that everything was a game to start out, but what made a sport a sport was that it transitioned into a form of entertainment. I could go pick up a tree branch from the street and label "stick throwing" a sport, but unless other people would make the effort to watch me do it I was just tossing a stick around like an idiot.

I have a new one for Christophe that I'm sure will keep us in further heated debates for a long, long time - can you classify video gaming as a sport?

Professional Video Gaming, or eSports, is one of the fastest growing forms of entertainment in the world. Right now, the numbers are pretty staggering - in 2013 over 71 million people actively watched competitive gaming as a spectator.

Last year Amazon bought video game streaming platform Twitch for just shy of a billion dollars. That's a big bet on the future of the platform, but when you check out the numbers it makes perfect sense. In 2014 alone it achieved 16 billion minutes of streams and 100 million unique viewers a month.

On the professional side of things, the top gamers start to look like regular sports people. They train for hours a day in camps, do yoga and weights, and have coaches and dieticians (they even invest in brain mapping training to improve reaction speeds). They have fan clubs, and get growing paid endorsements. In 2013 prize money totalling $25 million was awarded to tournament winners.

There is big money on the business side as well. The Staples Centre in LA sold out for a League of Legends tournament in 2013. Major League Gaming is building an arena in China to run future competitions. And brands like Red Bull are lining up to try and get it on the action.

As technology starts to permeate our lives in increasingly complex ways, the lines between what we consider to be entertainment, competition and ultimately sports is going to keep getting tested. I'm sure I'm going to keep having to argue until I'm blue in the face with Christophe about poker, chess and video games, but in the end, if hundreds of millions of people are tuning in online to watch people essentially press buttons, he's going to have to convince a hell of a lot of people he's right.

Simplexity Analytics Framework

Simplexity Analytics Framework

In 1985, Neil Postman published a book ‘Amusing Ourselves to Death’ which provided an interesting juxtaposition between two authors who predicted dystopian futures, George Orwell (with Nineteen-Eighty Four) and Aldus Huxley (with Brave New World).

“We were keeping our eye on 1984. When the year came and the prophecy didn't, thoughtful Americans sang softly in praise of themselves. The roots of liberal democracy had held. Wherever else the terror had happened, we, at least, had not been visited by Orwellian nightmares.

But we had forgotten that alongside Orwell's dark vision, there was another - slightly older, slightly less well known, equally chilling: Aldous Huxley's Brave New World. Contrary to common belief even among the educated, Huxley and Orwell did not prophesy the same thing. Orwell warns that we will be overcome by an externally imposed oppression. But in Huxley's vision, no Big Brother is required to deprive people of their autonomy, maturity and history. As he saw it, people will come to love their oppression, to adore the technologies that undo their capacities to think.

What Orwell feared were those who would ban books. What Huxley feared was that there would be no reason to ban a book, for there would be no one who wanted to read one. Orwell feared those who would deprive us of information. Huxley feared those who would give us so much that we would be reduced to passivity and egoism. Orwell feared that the truth would be concealed from us. Huxley feared the truth would be drowned in a sea of irrelevance. Orwell feared we would become a captive culture. Huxley feared we would become a trivial culture, preoccupied with some equivalent of the feelies, the orgy porgy, and the centrifugal bumblepuppy. As Huxley remarked in Brave New World Revisited, the civil libertarians and rationalists who are ever on the alert to oppose tyranny "failed to take into account man's almost infinite appetite for distractions." In 1984, Orwell added, people are controlled by inflicting pain. In Brave New World, they are controlled by inflicting pleasure. In short, Orwell feared that what we fear will ruin us. Huxley feared that what we desire will ruin us.”

This juxtaposition provides the perfect metaphor for the debate about data in the world right now. Data is being influenced by ‘the three V’s’:

  1. Volume: the sheer amount of data that is being generated digitally at exponential rates
  2. Velocity: the unprecedented rate at which data is moving and being collected
  3. Variety: the vast and diverse types of data that are being generated from different sources

On each succeeding year, we create more data than all of the preceding years of humanity combined. With the growth of global online access, and new networked channels like social media, this data is also becoming a technologists nightmare - unstructured, complex and variable.

You can’t read any sort of marketing prediction article without stumbling upon the apparent holy grail of “Big Data” - a concept that inevitably touches on the fears of Orwell. On the other side is “Small Data”, or the conventional data that every organization should be focused on. Invariably this suffers from the Huxley metaphor, and the threat of drowning in the sea of irrelevance or egoism.

In this essay, I’ll examine some of the defining factors of big and small data, and run through a simple framework to build a digital data ecosystem that can actually deliver actionable results for organizations.